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Why Audio Quality Matters (2+ hour video)

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  • Why Audio Quality Matters (2+ hour video)



    some around here might find this interesting..it's a long video of a discussion by these industry people who are very involved with production and audio standards.

    They say some people don't listen to music like they may have, which I wouldn't argue with, but I suppose at the same time it wouldn't necessarily matter for many because the avg person just won't notice things others will no matter how they listen to music.

    Also the vinyl v cd discussion is interesting, but I dunno if I agree with some of their points about it. CDs still sound good and can sound preferable to vinyl in cases..and not necessarily SACD either. But I can't claim to have spent much time hearing SACD nor vinyl to get the most accurate opinion.

    Most of us listen to recorded music far more than we listen to live music. Music is everywhere: in elevators, shops, cars, restaurants and bars, on our computers and, for some of us, in every room in our home. But what of the listening experience itself? Considering the Zen concept of mindfully doing one thing at a time, what pleasures await the person who just listens? Conversely, what do we miss when we degrade the listening experience? This roundtable will address the factors involved in maximizing or minimizing the impact and effects of what we hear, from the conception and recording of music to the listening format and environment of choice. In a modern day twist on McCluhan’s "The Medium is the Message," the panel will discuss the effects that music delivery media have on our perception and reaction to music.

    Steve Berkowitz is Senior Vice President of Sony Music's Legacy Records. A multi Grammy and Handy Award winning producer, he has worked at Columbia Records/CBS/Sony for 21 years in music marketing and A&R. Prior to this, Steve was an artist manager, tour manager, guitar player, booking agent, retail record buyer, recording studio owner, DJ, truck driver, NCAA Basketball referee, roady and soda jerk. Over the years he has worked with artists Tony Bennett, Bob Dylan, Leonard Cohen, Miles Davis, Earth Wind & Fire, Michael Jackson, Branford Marsalis, Fishbone, John Mellencamp, Henry Threadgill, Max Roach, Jeff Buckley, The Cars, Ministry, Derek Trucks, and many more . He has supervised the release of more than 3,000 albums. Steve lives in Manhattan with his wife, Monique, and sons, Nick and Ben, and each morning rises expecting to hear something wonderful he's never heard before.

    Greg Calbi is a managing partner and mastering engineer at Sterling Sound in New York City. Mastering is the final stage of music production, during which final enhancement is added to the music to best project what the artist is trying to achieve. Calbi started out in the mastering business in his early 20s at the famed Record Plant, New York, where he worked on such 70's classics as John Lennon's "Walls and Bridges", David Bowie's "Young Americans" and Bruce Springsteen's "Born to Run." At Sterling Sound, he was active in the late 70's New Wave scene, working with groups such as The Ramones, The Talking Heads and Patti Smith. In his wide-ranging career, he has mastered music by Paul Simon, James Taylor, U2, Norah Jones, Bad Brains, The Beastie Boys, John Mayer, and Emmylou Harris, among many others. He has worked across all musical genres in mastering nearly 7,000 albums.

    Evan Cornog is the author of three books of political history, The Power and the Story: How The Crafted Presidential Narrative Has Determined Political Success from George Washington to George W. Bush, Hats in the Ring: An Illustrated History of American Presidential Campaigns (with Richard Whelan), and The Birth of Empire: DeWitt Clinton and the American Experience, 1769-1828. He served as Press Secretary to New York Mayor Edward Koch, has worked on the editorial staffs of The New Yorker and Wigwag Magazines, and has written for The New Yorker, The New York Times, The Los Angeles Times, The Boston Globe, Wigwag, The American Scholar, Slate, Columbia Journalism Review, The Daily News, and The Lancet. Dr. Cornog is now Associate Dean for Academic Affairs at the Columbia University Graduate School of Journalism and Publisher of Columbia Journalism Review.

    Michael Fremer is a senior contributing editor at Stereophile magazine, a contributing editor at Home Theater magazine, and editor/owner of the online music review website, www.musicangle.com. He has also contributed to The New York Times, The San Francisco Chronicle, Consumer Digest, and The Bergen Record, among other publications and periodicals. Fremer was featured in the History of Audio documentary on The History Channel, and has appeared on MTV, The Today Show, and CNN talking about the high-end audio listening experience, home theater, and the unlikely resurgence of LP vinyl records. In 2006 he wrote, produced, and hosted the DVD, 21st Century Vinyl: Michael Fremer’s Practical Guide to Turntable Set-up. A second DVD, It’s a Vinyl World, After All: Michael Fremer’s Guide to Record Cleaning, Storage, Handling, Collecting & Manufacturing in the 21st Century, is currently in production for release December, 2008.
    Kevin Killen has spent the last 29 years compiling an impressive list of credentials among the premier pop artists in the music industry, including Peter Gabriel, Elvis Costello, Kate Bush, Jewel, Bon Jovi, U2, Bryan Ferry, Lorenna McKennit, and Duncan Sheik. He began his career at Dublin's Lombard Studios, a jingle/album/demo studio. Killen quickly ascended to engineering his share of demos and jingles, a valuable experience which influenced his whole career. As junior engineer, Kevin was exposed to cutting edge recording techniques from many genres, and experimentation fusing musical traditions. Killen moved to New York in the mid 1980s and has continued to expand the roster of artists that he works with. He has received 5 Grammy awards for his contributions to the albums of Shakira, and recently mixed his first country artist, Sugarland, scoring a number one hit.

    Craig Street is a record producer who has worked with a host of artists, including Norah Jones, k.d. lang, Cassandra Wilson, Chris Whitley, John Legend, and The Gypsy Kings. Born in Oakland, California, his interest in music was nurtured by an audiophile father and a house full of song. He has worked as a musician, photographer, radio producer, dj, and plasterer prior to becoming a record producer.
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  • #2
    Re: Why Audio Quality Matters (2+ hour video)

    Interesting, but shamefully obvious stuff that has been done to death. Shall give it a watch for the vinyl vs cd argument... see what those punks have to say!
    (╯°□°)╯︵ ┻━┻

    Comment


    • #3
      Re: Why Audio Quality Matters (2+ hour video)

      give me 8-track or give me death.
      Originally posted by Knifeboy
      I appreciate your distrust in the machine that is the medicinal industry

      but pops gotta get his viagra

      Comment


      • #4
        Re: Why Audio Quality Matters (2+ hour video)

        i like 96 kbps mp3s. less than 1 meg per song is all i need.
        http://turntable.fm/traversing

        BYOB

        Comment


        • #5
          Re: Why Audio Quality Matters (2+ hour video)

          ^ Wow, thats stinjy!

          Comment


          • #6
            Re: Why Audio Quality Matters (2+ hour video)

            cd's suck ass and sound like shit! vinyl all the fuckin way!

            Comment


            • #7
              Re: Why Audio Quality Matters (2+ hour video)

              I watched some of it....

              [nuts brick wall covered in rusty nails]
              (╯°□°)╯︵ ┻━┻

              Comment


              • #8
                Re: Why Audio Quality Matters (2+ hour video)

                Does it really need to be explained why audio quality is important?

                Jesus.

                Comment


                • #9
                  Re: Why Audio Quality Matters (2+ hour video)

                  i can never make it past 10 minutes of this, but thanks for sharing, and major kudos for those of you who could stomach the whole thing.
                  Originally posted by Knifeboy
                  I appreciate your distrust in the machine that is the medicinal industry

                  but pops gotta get his viagra

                  Comment


                  • #10
                    Re: Why Audio Quality Matters (2+ hour video)

                    Originally posted by hungover View Post
                    cd's suck ass and sound like shit! vinyl all the fuckin way!
                    I guess you're the type that considers crackles and pops to be ambience, right?
                    I don't have the time it takes to recover from the day
                    I sit and moan and mope and groan and never have my say
                    A crown of thorns from which is born a little baby bird
                    To fly away and have its day is nothing but absurd

                    Comment


                    • #11
                      Re: Why Audio Quality Matters (2+ hour video)

                      Erm, but vinyl is better. It's just such a muther-fucker of a platform to invest in. Bring back cassettes.
                      (╯°□°)╯︵ ┻━┻

                      Comment


                      • #12
                        Re: Why Audio Quality Matters (2+ hour video)

                        Haha. I say we destroy all music that is not performed on a lute.
                        I don't have the time it takes to recover from the day
                        I sit and moan and mope and groan and never have my say
                        A crown of thorns from which is born a little baby bird
                        To fly away and have its day is nothing but absurd

                        Comment


                        • #13
                          Re: Why Audio Quality Matters (2+ hour video)

                          Originally posted by cribble View Post
                          Erm, but vinyl is better.

                          A badly mastered track on vinyl > a badly mastered track on cd

                          A properly mastered track on cd >>>>>>>>>>>>>>>>>>>>>>>> anything ever put to vinyl


                          sound quality wise, at least

                          now if only they would stop pushing out cds mastered by monkeys

                          Comment

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